SALES PROPOSAL ANALYTICS
Heatmap and Session Replay

Heatmap and Session Replay

Your offer stats already tell you a client spent a good while on a given page. But they don't tell you what exactly they were looking at. That changes now - two new features show you precisely what happened within each page after you sent the offer.

A heatmap overlays colors directly onto the document: the warmer the color, the longer the client lingered on that spot. Instead of only knowing they spent time on the services page, you can see they focused on the scope-of-services table and skipped the company section entirely. You'll also see whether they clicked your links, e.g. to the pricing or the calendar.

Session Replay is a recording of the client's visit to your offer. You replay, step by step, how they went through the document: the order in which they opened pages, where they scrolled fast, and where they slowed down and what they clicked. The heatmap tells you where on the page; Session Replay tells you how the client moved through the whole offer.

The payoff? A client studied your pricing at length but never booked a meeting - you have the perfect reason to suggest a time. Instead of asking "did you get a chance to look at the offer?", you start with what actually caught their interest.

See how Heatmap and Session Replay work

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