Comparison Updated: August 2026

Sellizer vs DocSend: share files, or run the proposal to a decision?

DocSend shares documents by link and shows who read them. Sellizer runs the whole proposal: an SMS on the first open, heatmaps and session recordings, Priority and Engagement scores, and automated follow-ups.

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Pick the tool that fits how you sell

Both send a document as a link and show who opened it. The difference is whether you protect files or take a proposal all the way to the client's decision.

DocSend

You share finished files and want to control who reads them.

Password-protected links, NDA and watermark, data rooms and an access log. A good fit for investor talks and due diligence.

Sellizer

Know when to call and what to talk about.

A text message on first open, heatmaps and session replays help you pick the moment and the topic. Follow-ups go out on their own.

Both together

Confidential files in DocSend, sales proposals in Sellizer.

Share documents that need an NDA and a data room in DocSend. Send client proposals through Sellizer and know when to call.

Sellizer vs DocSend: feature comparison

96 features in 10 categories, each with a short explanation. When a feature sits on a pricier plan only or comes with a limit, the cell says so.

Feature Sellizer DocSend
Sales proposal analytics
Proposal opening notifications SMS on the first opening of the proposal, email on every one - with basic contact details. Yes An email notification every time the proposal is opened, with no SMS alert
Proposal opening details Details of each opening - the recipient's location, device and browser. Yes The recipient's location on a map and their device, with no browser details
Per-page engagement analytics Detailed statistics - how long the proposal was viewed and which pages caught the recipient's attention or were skipped. Yes Yes
Print, download and forward tracking Information on whether the proposal was printed or forwarded. Yes Downloads and forwarding show in the activity feed, while printing appears in the visit export available on higher plans
Heatmap A view of exactly what the recipient looked at on each page of the proposal. Yes No
Session recording A replay of what happened on each page after the proposal was sent. Yes No
Engagement and priority indicators Indicators showing the recipient's interest and suggesting which proposal to handle first. Yes No
Individual activity reports A summary of the effectiveness and open rate of your own proposals in one overview. Yes Yes
Email open monitoring Whether the recipient opened your email - separately from opening the proposal itself. Yes No
Real-time statistics Proposal statistics refreshed in real time, every 5 seconds. Yes Yes
AI proposal optimization Suggestions for improvements based on recipient behavior - hints on which sections to expand, shorten, or highlight to boost conversion. No No
AI chat in the app Quick conversational access to sales data - ask about proposal statuses, results, and insights without creating manual reports. No No
AI action recommendations Ready outreach scenario - AI sets the sequence of actions and suggests who to contact, what to say, or which follow-up message to send. No No
Aggregate proposal analytics Clear dashboard with aggregated statistics - summary of open times, most-read sections, and overall proposal performance. No The dashboard covering all proposals spans the last 30 days
Proposal personalization
Your own subdomain The proposal link within your own subdomain. Yes Yes
Proposal personalization Your own logo in the proposal window and the proposal shown under your company domain - the recipient sees no external tool. Yes Your logo in the proposal window, but the proposal address sits on the vendor's subdomain, not your company's domain
Language of the recipient's proposal window The proposal viewing window in the recipient's language - choose from PL, EN, DE, IT. Yes No
Proposal link format Choose how the proposal link looks: a clickable graphic or plain text. Yes No
Personalized email signature Your own signature in your proposal emails - ready to paste or build in the editor. Yes No
JavaScript codes support Your own JavaScript code, e.g. for personalized ads on Facebook or Google Ads. Yes No
Google Consent Mode v2 Remarketing to people who viewed the proposal - with GDPR consent handling for marketing pixels, without extra tools. Yes No
Embedded interactive content Video, surveys, maps and calculators embedded in the proposal itself, rather than attached as files. No No
Block-based proposal design The proposal layout built from blocks without a designer - as opposed to filling in a fixed, ready-made template. No No
Sales automation
Message templates Saved message content and sending settings, ready to reuse. Yes No
Automatic follow-ups A sequence of messages sent automatically when set conditions are met - so nothing slips through. Yes No
Proposal expiry date Set an expiry date for proposals, with a reminder before they expire. Yes An expiry date on access to the proposal, with no warning before the deadline
Scheduled sending Scheduled proposals to go out on a chosen day and time. Yes No
Proposal widgets Widgets in the proposal: request a call or a contract template in one click. Yes No
Lead forms A form for your website - once submitted, the client receives the proposal and its full statistics appear in the system. Yes The proposal can be embedded on your own site with access granted after an email address is given, but no form with several fields
Automatic sales reports Automatic reports at the intervals you choose, covering both team and individual activity. Yes A summary of visits emailed daily or once a week, without individual reps' results
Snippets and content personalization One message sent to multiple clients simultaneously - with automatically matched data for each recipient. No No
Question in the proposal window Option for the recipient to ask a question directly while viewing the document. No Yes
Approval workflows Manager approval before the proposal goes out - triggered automatically when a discount or deal value crosses a set threshold. No No
CPQ and pricing rules Quotes assembled automatically from a product configuration - rules enforce the allowed variants and discounts. No No
Mutual action plan A closing plan agreed with the client, with tasks and deadlines assigned on both sides. No A task list with a deadline and an owner on both sides, filled in with files by the recipient, available on the top plan
Meeting booking in the proposal A calendar embedded in the document - the recipient books a call without leaving the proposal. No No
Client onboarding after signing Next steps triggered automatically once the proposal is accepted - a form, the payment and a kickoff meeting. No No
Renewal reminders An alert before a contract term ends, in time to renew or terminate. No No
Proposal creation & management
Proposal Editor Building a proposal directly in the system, without creating it in an external tool. Yes No
Sending proposals by any channel Send proposals however you prefer - a ready-made link to share yourself, or an email sent from the system. Yes Yes
Multiple files in 1 message Proposals made up of up to 10 PDF files of up to 200 MB each, in a single message. Yes Several files under a single link, available on higher plans
Multiple file formats Attach files in various formats to a single proposal. Yes Yes
Mass sending avoiding SPAM Proposals to many recipients from a CSV file, sent from your own email or the built-in mass-sending system - without landing in SPAM. Yes Proposal invitations sent from the system to a list of addresses from a CSV file, available on the top plan
Proposal statuses Won / Lost / In progress statuses to keep your proposals organized. Yes No
Quick proposal duplication Resending the same proposal to new recipients, without uploading it to the system again. Yes Yes
Proposal history and storage All sent proposals in one place, with a view of their history. Yes Yes
Document library Storing and sharing sales files, ready to use at any time. Yes Yes
Advanced filters Detailed filters to find proposals, senders and documents fast. Yes Yes
AI chat in the creator Generating and editing proposal content using simple text prompts. No No
AI proposal review Automated document verification before sending - evaluating clarity, structure, and argument strength with ready suggestions for changes. No No
E-signature Fast and secure online proposal acceptance - directly within the document, without external applications. No A signature in the document - 4 signatures a month on the cheapest plan, unlimited on the others
Payments on the proposal Option to pay for the order immediately directly from the document (e.g., via Stripe or BLIK). No No
Interactive HTML proposal Proposals created as modern web pages with full tracking of opens, clicks, and reading time. No No
SMS to the recipient with the proposal Automated SMS notification sent to the recipient the moment the proposal is shared. No No
Comments and redlining Comments and edit suggestions added directly to the proposal content, with a visible record of who changed what. No No
Document version history Successive versions of the proposal content saved, with the option to compare changes and roll back to an earlier one. No No
Multiple signers and signing order Collecting signatures from several people in a defined order - with separate tracking of who has already signed. No No
Interactive pricing table A pricing table in the proposal where the recipient picks options and quantities, with the total recalculating live. No No
Pricing library A central catalogue of products and services with current prices, which the team pulls line items from. No No
Digital sales room A shared space for buyer and seller holding every document for the whole length of the deal. No Yes
Contracts Contracts handled alongside proposals - with clause templates and locked sections a rep cannot change. No No
Invoices and billing Invoices and billing documents issued in the same tool where the proposal is created. No No
Contract repository A central archive of signed documents, searchable by content and by counterparty. No No
Bulk send for signature The same document sent for signature to many recipients at once, each as a separate copy. No No
Ready-made industry templates A library of ready-made proposal templates for specific industries, usable without a designer. Yes No
Word and PDF import An existing document imported with its layout intact and turned into an editable proposal. No No
Multi-currency and tax Quotes in multiple currencies with the correct tax rates for the recipient's country. No No
Recurring payments Collecting not just a one-off payment from the proposal, but a recurring subscription charge too. No No
Team & contact management
Maximum team size The maximum number of accounts in the team, depending on the plan. Yes 1 or 3 accounts included in the plan, each further one for an extra fee
Sales team management The whole team's proposals in one place, with roles and permissions control. Yes Yes
Contact book All client data - people and companies - in one place; data from the first send is saved automatically as a new contact. Yes Yes
Team activity reports Automatic reports showing the sales team's results. Yes Yes
Notifications personalization Choose which notifications you get, how often and through which channel. Yes Yes
Section assignment to authors Parts of the proposal assigned to specific people, so each fills in their own section. No No
Integrations
Email integration Sending proposals from your own email address; with an IMAP connection, proposals also land in your Sent folder. Yes A link pasted in Gmail and Outlook through the extension, with no mailbox connected over IMAP
Outlook integration Sending and tracking proposals straight from Outlook. Yes Yes
CRM integrations Sending proposals directly from popular CRM systems - Pipedrive, HubSpot, Salesforce, Livespace, Bitrix24, Raynet, Firmao, Zoho, Monday, MS Dynamics 365, Baseline. Yes Salesforce on higher plans for an extra fee, other CRMs through an external tool
Callpage integration The proposal recipient requests a quick callback in one click. Yes No
Browser extension An extension for Chrome, Edge and Firefox - send a tracked proposal from any page, without opening the panel. Yes A Chrome-only extension, with no Edge or Firefox
MCP server Access to sales data from AI apps (Claude, ChatGPT) - without manually searching through proposals. Yes No
Webhooks Notifications about proposal events sent to external systems (Zapier, Make, n8n, CRM). Yes Yes
API access Connecting with other tools and exchanging data via API. Yes No
Security
GDPR compliance Data stored securely and lawfully, in line with GDPR. Yes Yes
Data security Data stored securely in the cloud, with regular backups. Yes Yes
Proposal access restriction Securing the document with a password or limiting access exclusively to selected email addresses. No A password on the proposal on every plan, with a list of allowed email addresses on higher plans
Audit trail An immutable log of document events - who did what and when, available for review in case of a dispute. No An event log attached to the signature certificate, while for other files a log with filtering and export is available on the top plan
Company account sign-in (SSO) Signing in through the company identity provider, with no separate password for the tool. No SAML login with accounts synchronised from the company directory, for an extra fee on higher plans
Dynamic watermark A watermark stamped onto the document with the specific viewer's details - their address, IP and time of viewing. No A watermark composed separately for each link, with no mark on files sent for signature, available on higher plans
NDA before access A non-disclosure agreement the recipient must accept before the document content becomes visible. No Yes
Folder and file permissions Access granted separately per file and folder, instead of one shared link to everything. No Yes
Signer identity verification Confirming who is signing - by SMS code, an identity document or bank login. No No
Support & onboarding
Technical support Ongoing technical support for any questions or issues. Yes Yes
Dedicated account manager A dedicated manager on hand to help when needed. Yes Yes
Team onboarding and training Personalized onboarding and training on how to get the most out of the tool. Yes No
Plan limits
Number of proposals/recipients Control over the number of proposals in the plan and the number of recipients per billing period. Yes No limit on recipients or the number of proposals, with 10 or 50 GB of file storage per user in the plan
Pricing
Pricing Sellizer: Solo USD 17.60, Team USD 28.00 per user per month. DocSend: EUR 9, 40, 135 and 165 per month. Prices from the vendors' pricing pages, as of August 2026, in the currency each vendor uses. USD 17.60 (Solo) and USD 28.00 (Team) per user per month EUR 9 / 40 / 135 / 165 per month

When Sellizer wins, and when DocSend does

You know who to call first.

  • Sellizer texts you on first open and shows a heatmap and a session replay
  • Priority and Engagement scores set the order of your calls

Control over a confidential document.

  • DocSend fits when the recipient must accept an NDA before the file opens
  • Add a watermark, folder permissions and an access log

Follow-ups without chasing dates.

  • In Sellizer, automatic follow-ups go out on your own schedule
  • In DocSend, following up stays on your plate

A data room for several documents.

  • In DocSend you share a set of files under one link
  • Data rooms start with the Advanced plan

Where Sellizer goes further than DocSend

  • The client opens the proposal. You get a text message.

    Sellizer sends a text message on the first open of a proposal and an email on every open after that. DocSend emails you on every visit, with no text alert to the rep.

    Learn more
    The client opens the proposal. You get a text message.
  • See where the client stops and lingers.

    DocSend shows time on every page plus the recipient's location and device. Sellizer adds heatmaps and session replays, so you see what the client paused on.

    Learn more
    See where the client stops and lingers.
  • Set the order of your calls and run your own follow-ups.

    Priority and Engagement scores help you pick the proposals worth handling first. Your own message sequences go out on their own, which DocSend does not do.

    Learn more
    Set the order of your calls and run your own follow-ups.

What you pay and what you get for it

We compare Sellizer Team and DocSend Standard billed annually. See what each subscription covers and what it costs for your team.

Sellizer Team

USD 28 per user a month

  • Proposal building, detailed analytics, automatic follow-ups, CRM integrations and API access included
  • The plan covers 400 proposals and 400 text alerts a month
  • Higher sending limits are priced individually
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DocSend Standard

USD 45 per user a month

  • File sharing by link with page analytics and access control
  • From USD 10 on the Personal plan, with 4 e-signatures a month
  • Data rooms from the Advanced plan: USD 150 a month for 3 people

5 sales reps. USD 1,020 a year apart.

USD 1,680 Sellizer Team, yearly subscription 5 users × USD 28 × 12 months
USD 2,700 DocSend Standard, yearly subscription 5 users × USD 45 × 12 months
USD 1,020 Less per year with Sellizer Team Price difference between the compared plans for 5 people

US list prices in USD, excluding tax, billed annually. The calculation covers base subscriptions only, without add-ons. As of October 2026.

What Sellizer customers say

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Sellizer made it possible for us to increase the pace of customer acquisition by 300% last year thanks to additional knowledge of how customers perceive our proposals. I strongly recommend it to anyone who wants to be more efficient in such a fast-changing business and new technologies environment!

Maciej Zagórowski

CEO Fabryka e-biznesu

stripes
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Thanks to Sellizer, I know which parts of my proposals are the most interesting for my customers - it gives me great basis to start a valuable conversation. I can also contact with clients in the best time - when they have my proposal right in front of them. Such combination made it so much easier for me to sell projects.

Damian Rams

Digital Analytics Consultant, DamianRams.pl

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quotation mark

We like clever solutions. Just like in Sellizer, we believe that the time of contact with the customer really makes a big difference, so we decided to integrate our tools. Thus, Sellizer user gets a SMS message about the opening of the proposal and statistics and recipients of their proposals can ask for contact via Callpage widget. Awesome!

Sergey Butko

CMO & Co-Founder Callpage

stripes
quotation mark

Using Sellizer has improved our communication, both within and outside the company. In our internal communication, we use Sellizer to send important documents to ensure that they have not been skipped or missed among many other messages. Moreover, thanks to the use of the tool in communication with potential partners, we can see at what stage our relationship is.

Tomasz Świeboda

Managing Partner Inovo.vc

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LinkedIn is the most important channel for communicating with clients. Sellizer allows me to quickly and conveniently send presentations and proposals, and what’s most important, allows me to react quickly to their opening, analyse interest in them and consequently conduct valuable business conversations. I recommend.

Marcin Małaszuk

Ulam Labs

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Sellizer helps us respond to questions from our customers at the right time. Thanks to that we give added value already at the sales stage which allows us to build a relationship with the customer from the very beginning. This is very valuable to us.

Łukasz Białonoga

CEO LIKE.agency

stripes
quotation mark

Although Sellizer can at first glance be seen as a tool only for sending proposals, I can certainly confirm that it also works for sending sales folders, contracts and other documents. Thanks to this, we have a real-time preview of what is the most valuable to the customer in each document (on which parts they spent most of the time) and what needs to be improved.

Michał Boniecki

COO JetSim & JetZone24

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quotation mark

Sellizer enables a thorough analysis of the customer in terms of interest in our proposal, which helps us save time in the further parts of sales process. When receiving information on how long the customer has been reading each pages of the proposal, I can predict whether the sales process will continue or our proposal is just a market recognition for statistical purposes of the potential customer.

Bartosz Makles

CEO DiSC Polska

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Sellizer has become an inseparable tool for us in communication on several levels. As an intermediary in the logistics industry, we come into contact with both operators and their customers. Sellizer allows us to work with both the first (reporting) and the second (sending proposals) Partners. Thanks to the systematisation and transparency of the activities in Sellizer, we have been able to significantly increase the rate of acquired customers.

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Until now, our knowledge has been ending at the stage of sending the proposal - and thanks to Sellizer - now this is the point where the acquisition of the greatest amount of knowledge about the client begins which allows the marketing team to understand better the needs and match the proposal content to the customers and sales team to contact the customers always at the right time. Thanks to the opportunities that Sellizer gives us, we can everyday increase our chances in a game called sales.

Michał Czuba

Marketing manager

stripes
quotation mark

Very often we wondered why, despite sending a large number of proposals, many of them still remained unanswered. Thanks to Sellizer, we have structured our sales process, organized sending proposals and gained awareness of their quality. Now we can easily track which parts of our proposals are the most valuable for our customers and continuously improve them. I am pleased that with Sellizer we make better use of our time as well as the potential of our customers.

Grzegorz Jaskot

Jaskot

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We sincerely recommend Sellizer. It helps our sales team in daily duties and prioritizing customers. But that's not all. At the department level, it gives us the opportunity to improve the entire sales process based on easily measurable criteria.

Michał Drozda

Sales support manager

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Thanks to Sellizer we have optimized our process of preparing proposals. With data sets we create tailor-made proposals to meet customers’ needs and expectations, which improves the conversion rate. I’d recommend it to anyone!

Sebastian Żarnowski

Customer Services Specialist, Kampanie SEO

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Sellizer or DocSend: which one to pick?

1

Sellizer

When the proposal is out and you need the next conversation

Pick Sellizer if you send a proposal and then have to decide who to call, when and with what question.

Pros

  • A text message on first open, heatmaps and session replays help you time the call.
  • Priority and Engagement scores make it easy to order your calls.
  • Build the proposal in the creator and let follow-ups go out on their own.

Cons

  • Sellizer has no NDA gate before access and no data rooms.
2

DocSend

When control over a confidential file matters

Pick DocSend if you share finished documents and need to know who has access to them.

Pros

  • Protect the file with a password, an NDA and a watermark.
  • Share a full set of documents in a data room.
  • See the recipient's location and device.

Cons

  • DocSend sends no text alert on open and has no heatmaps, session replays or automatic follow-ups.
3

Sellizer and DocSend together

When you have both confidential files and client proposals

Share investor and due diligence documents in DocSend, and send sales proposals through Sellizer.

Pros

  • Files that need an NDA stay in the data room.
  • Proposals get text alerts, heatmaps and follow-ups.
  • Each team works in the tool that fits its job.

Cons

  • You pay for two subscriptions.

Sellizer vs DocSend - FAQ

How is Sellizer different from DocSend?

DocSend shares a document by link and measures who read it. Sellizer runs the whole proposal: it sends it, texts you on the first open, shows a heatmap and a session recording, gives Priority and Engagement scores, and then follows up automatically.

Does DocSend send an SMS when a document is opened?

No. DocSend sends notifications in real time, but by email only. Sellizer texts you on the first open and emails you on every subsequent one.

Does Sellizer offer e-signature?

No. DocSend has e-signature - capped at 4 signatures a month on the lowest tier, unlimited above that. If signing the proposal matters to you, that is an argument for DocSend.

Is Sellizer a cheaper alternative to DocSend?

DocSend costs EUR 9, 40, 135 and 165 per month, Sellizer USD 17.60 on Solo and USD 28.00 on Team. The team's sheet records these in different currencies, so treat the comparison as indicative. It is also worth checking how many DocSend features only switch on in higher plans. As of August 2026.

When is DocSend the better choice?

When you need an e-signature on the document, or controlled access to the proposal: a password and a list of allowed addresses, an NDA before access, a dynamic watermark, folder and file permissions, an audit log and company-account login. On top of that a sales room with a shared action plan and a question asked inside the proposal window - Sellizer has none of these. Choose Sellizer when you want to run the proposal from send to decision in one place.

Send your next proposal and see who reads it

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